{"id":1553,"date":"2025-08-29T19:46:46","date_gmt":"2025-08-29T19:46:46","guid":{"rendered":"https:\/\/www.premiospym.net\/index.php\/2025\/08\/29\/vendimia-2025-bodegas-pomar\/"},"modified":"2025-08-29T19:46:46","modified_gmt":"2025-08-29T19:46:46","slug":"vendimia-2025-bodegas-pomar","status":"publish","type":"post","link":"https:\/\/www.premiospym.net\/index.php\/2025\/08\/29\/vendimia-2025-bodegas-pomar\/","title":{"rendered":"Vendimia 2025 &#8211; Bodegas Pomar"},"content":{"rendered":"<p>La Vendimia de Bodegas Pomar se transform\u00f3 en la celebraci\u00f3n vin\u00edcola m\u00e1s importante de Venezuela, logrando elevar una tradici\u00f3n local a una experiencia de alcance nacional. Mediante una estrategia innovadora, el evento <b>&#8220;Un Viaje entre Copas&#8221;<\/b> uni\u00f3 m\u00fasica, gastronom\u00eda y recorridos guiados por los vi\u00f1edos de Carora. Esta iniciativa no solo buscaba vender un producto, sino crear una conexi\u00f3n emocional profunda con el p\u00fablico, posicionando a Bodegas Pomar como el gran referente del vino venezolano, celebr\u00e1ndola dos veces al mes, en febrero y en agosto.\u00a0<\/p>\n<p>La campa\u00f1a se amplific\u00f3 digitalmente a trav\u00e9s de un <b>storytelling cultural<\/b> que enmarcaba la Vendimia como un s\u00edmbolo de orgullo y tradici\u00f3n venezolana. Con la colaboraci\u00f3n de <b>influencers<\/b>, se gener\u00f3 contenido audiovisual de alto impacto que alcanz\u00f3 a <b>777,448 personas<\/b> y registr\u00f3 casi <b>7,000 interacciones<\/b> en redes sociales. El \u00e9xito fue rotundo, con <b>sold out en todas las ediciones del evento<\/b>, demostrando la efectividad de la estrategia para fortalecer la visibilidad de la marca y su v\u00ednculo con la audiencia.<\/p>\n<p>M\u00e1s all\u00e1 del \u00e9xito comercial, la Vendimia contribuy\u00f3 significativamente a la sociedad. La celebraci\u00f3n se convirti\u00f3 en <b>patrimonio cultural<\/b>, fortaleciendo la cultura vin\u00edcola del pa\u00eds. A nivel local, activ\u00f3 el <b>turismo<\/b> y dinamiz\u00f3 la <b>econom\u00eda de la comunidad de Carora<\/b>, consolidando a Bodegas Pomar como un motor de desarrollo regional. En esencia, &#8220;Un Viaje entre Copas&#8221; transform\u00f3 una simple vendimia en una experiencia multisensorial inolvidable, generando orgullo nacional y revalorizando el vino venezolano como una expresi\u00f3n cultural de valor.<\/p>\n<ul class=\"wpuf_customs\">            <li class=\"wpuf-field-data wpuf-field-data-text_field\">\n                                    <label>Fecha de Activaci\u00f3n:<\/label>\n                                04 de febrero de 2025            <\/li>\n                    <li class=\"wpuf-field-data wpuf-field-data-text_field\">\n                                    <label>Nro de Contacto:<\/label>\n                                0414-2358167            <\/li>\n                    <li class=\"wpuf-field-data wpuf-field-data-website_url\">\n                                    <label>URL de  video de la campa\u00f1a:<\/label>\n                                <a href=\"https:\/\/drive.google.com\/file\/d\/1toJUBFRZKO2zxW2-Lw2zMv4lIV721c50\/view?usp=drive_link\"\n                     > https:\/\/drive.google.com\/file\/d\/1toJUBFRZKO2zxW2-Lw2zMv4lIV721c50\/view?usp=drive_link <\/a>\n            <\/li>\n        <\/ul>","protected":false},"excerpt":{"rendered":"<p>La Vendimia de Bodegas Pomar se transform\u00f3 en la celebraci\u00f3n vin\u00edcola m\u00e1s importante de Venezuela, logrando elevar una tradici\u00f3n local [&hellip;]<\/p>\n","protected":false},"author":178,"featured_media":1542,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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