{"id":1920,"date":"2025-09-05T19:06:48","date_gmt":"2025-09-05T19:06:48","guid":{"rendered":"https:\/\/www.premiospym.net\/index.php\/2025\/09\/05\/cambiate-a-simplefibra\/"},"modified":"2025-09-05T19:06:48","modified_gmt":"2025-09-05T19:06:48","slug":"cambiate-a-simplefibra","status":"publish","type":"post","link":"https:\/\/www.premiospym.net\/index.php\/2025\/09\/05\/cambiate-a-simplefibra\/","title":{"rendered":"\u00a1C\u00e1mbiate a Simplefibra!"},"content":{"rendered":"<ul style=\"margin-top: 0cm\" type=\"disc\">\n<li class=\"MsoNormal\" style=\"text-align: justify\"><b><span lang=\"ES-MX\">Reto: <\/span><\/b><span lang=\"ES-MX\">Lanzar un producto que ya se encuentra disponible en el mercado con muchos actores principales que tienen tiempo ofreciendo el mismo servicio y habl\u00e1ndole al mismo segmento al que nosotros nos vamos a dirigir.<\/span>\u00a0<\/li>\n<\/ul>\n<ul style=\"margin-top: 0cm\" type=\"disc\">\n<li class=\"MsoNormal\" style=\"text-align: justify\"><b><span lang=\"ES-MX\">Insight: <\/span><\/b><span lang=\"ES-MX\">Lanzar un<b> <\/b>servicio de internet por fibra \u00f3ptica ante la creciente demanda de conectividad que presentan las personas en el pa\u00eds, con mayor estabilidad y la mejor atenci\u00f3n al cliente que las personas merecen.<b>\u00a0<\/b><\/span>\u00a0<\/li>\n<\/ul>\n<ul style=\"margin-top: 0cm\" type=\"disc\">\n<li class=\"MsoNormal\" style=\"text-align: justify\"><b><span lang=\"ES-MX\">Idea: <\/span><\/b><span lang=\"ES-MX\">Apalancarnos del posicionamiento de marca que ha logrado la compa\u00f1\u00eda (Simple) con su otro producto (Simpletv \u2013 Televisi\u00f3n satelital) para generar confianza entre los potenciales clientes.<\/span>\u00a0<\/li>\n<\/ul>\n<ul style=\"margin-top: 0cm\" type=\"disc\">\n<li class=\"MsoNormal\" style=\"text-align: justify\"><b><span lang=\"ES-MX\">Resultados: <\/span><\/b><span lang=\"ES-MX\">Lograr m\u00e1s de 10 mil nuevos clientes en los primeros meses del lanzamiento (m\u00e1s que el estimado).<\/span>\u00a0<\/li>\n<\/ul>\n<ul style=\"margin-top: 0cm\" type=\"disc\">\n<li class=\"MsoNormal\" style=\"text-align: justify\"><b><span lang=\"ES-MX\">\u00bfPor qu\u00e9 este caso deber\u00eda ganar en esta categor\u00eda? <\/span><\/b><span lang=\"ES-MX\">Porque el principal foco de la compa\u00f1\u00eda se basa en la experiencia que le brindamos a las personas a lo largo del customer journey, desde el momento de la venta hasta la postventa.<b>\u00a0<\/b><\/span>\u00a0<\/li>\n<\/ul>\n<ul class=\"wpuf_customs\">            <li class=\"wpuf-field-data wpuf-field-data-text_field\">\n                                    <label>Fecha de Activaci\u00f3n:<\/label>\n                                14 de junio de 2025            <\/li>\n                    <li class=\"wpuf-field-data wpuf-field-data-text_field\">\n                                    <label>Nro de Contacto:<\/label>\n                                +58 414 0298530            <\/li>\n                    <li class=\"wpuf-field-data wpuf-field-data-website_url\">\n                                    <label>URL de  video de la campa\u00f1a:<\/label>\n                                <a href=\"https:\/\/youtu.be\/UMSMCZXM1x4?si=wT-orqv4MPbyLQTH\"\n                     > https:\/\/youtu.be\/UMSMCZXM1x4?si=wT-orqv4MPbyLQTH <\/a>\n            <\/li>\n        <\/ul>","protected":false},"excerpt":{"rendered":"<p>Reto: Lanzar un producto que ya se encuentra disponible en el mercado con muchos actores principales que tienen tiempo ofreciendo [&hellip;]<\/p>\n","protected":false},"author":273,"featured_media":1919,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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